So, why am I putting up a post on this delightful incident? What purpose does it serve? Nothing really...except that....Three things that are capturing people’s (and my) attention of late!
And…..Bing!
H’mm. The world needs its Zoozooz, Wavez and Bingz! :-) Have you been following any of these or, even better, predicting how the world is going to change after being subjected to one or more of these? Ah..well, Zoozoo may not necessarily change the world but it could definitely change the face of advertising!
Yessssssssssss! Another step forward. I am not bad at predicting the obvious. Am I? ;)
One year from now or even earlier than that – Google shall sport a nice bouquet of KM tools that will make the rest tremble.
Meanwhile, looks like the entire corporate world – cutting out the exaggeration….all the big names - is scrambling to join the world of collaboration, knowledge management and web 2.0 techniques. Who’s going to come out on top is anybody’s guess.
Google, I believe, does well because of the passion it has for what it does and not because of anything to do with ‘competitive spirit’.
Yahoo, on the other hand, was shaken out of its complacency because of Google. Since then, Yahoo has shown us what it is capable of.
Yahoo mail, My Yahoo et al. But this is certainly a milestone - going by what the experts say - which Google may be observing from the sidelines. Or perhaps Google has something up its sleeve that has not been ‘Beta’ed as yet. For people into organizations driven by passion vs competition, this is situation reflects one of those proverbial battles and only time will tell whether competition changes the course of events for Google as much as it has for Yahoo or whether Google will continue to look inward and do its own thing. (Hey, isn’t it interesting that both organizations have two successive Os in their names but only gOOgle got creative with their Os?)
Is Google Pack for the
Extract: Joe Wilcox, a Microsoft analyst at Jupiter Research Inc., said the bundle is less about competing with Microsoft than driving search traffic. "Google has more important priorities than Microsoft, and [one of those] is getting more stickiness around its services," he said. "When you buy an operating system, you are invested in it, you return to it. There's stickiness. With a search engine, you're merely typing an address in a browser. By releasing stickier products and services—Picasa, G-Mail, Toolbar—they're creating stickiness [added] to the brand."
Methinks: Wouldn’t the current magnetism be better than glue (stickiness)? ;)
Check out this new search engine (in beta). It sure seems to be Seeking to beat Google out cold. Will the future see one set of people Googling as usual but another set Seeking? The search engine is as quick and effective as Google and offers a few more facilities like preview, result-saving, categorizing of results, etc. Let the consumer – the Queen (I’ve got bored of saying Customer is the King) – bask in the aftermath of the war of the Search Engines!! Hola!
Note: One of my friends informed me about Seek…it was not the result of my seeking a better Search Engine. I am after all a hard core Google fan! While on the topic, I can’t help but wonder if it would be easy even for a better product/service to usurp the wonderful brand image that Google has. The Google logo is one of the coolest I know. What with its multi-purpose Os and all that….
