Umm!! Makes me think....
"Ideas within companies are like people within companies. It doesn't matter how good thy are, there has to be a cultural fit or else it's a complete waste of time; you're just fighting a losing battle." - Hugh Macleod
Note: From here
No point wasting energy fighting a battle that we know we are most probably going to lose sooner or later....because we are flowing against the current! On the other hand, if we are someone blessed with an enormous sense of purpose, determination, courage, intelligence and so forth, we could most certainly continue without batting an eyelid and by deriving energy from within ourselves, for sooner or later the one who wins is the one who perseveres! (Hehheee! :-)). So, what the hell am I trying to say here? We adopt the latter approach...this is the crux.....only if the consequences are worth it, or in other words, the sense of purpose referred to is something to be proud of.....or perhaps worth dying for!