Wednesday, February 13, 2013

The Power of the Written Word

"Each of us has a deep-seated need to reciprocate favors, regardless of whether the quid pro quo is on par with one another. Each of us has a deep-seated need to maintain an internally consistent view of who we are as individuals."

"Apparently, the simple act of writing something down, no matter how innocuous, becomes our perspective. We behave—and change our beliefs, accordingly—to satisfy a need to remain consistent with what we write" 


1 comment:

Melissa Marie said...

Hi Nimmy

Based on this post about persuasive writing, I thought you might be interested in a software company that I work with. The software is installed into Microsoft Word and helps writers to write more clearly and precisely.

I would love to discuss the software with you in further detail and set you up with a free trail. Was hoping that there could be a possibility of you reviewing it for your readers.

Please email me at mdimercurio@burke-company

I look forward to speaking with you.

All the best,
Melissa DiMercurio